Company Name: Geek+
Location: Suwanee, GA (Hybrid)
Type: Full Time
Salary: NA
Job Description:
Geek+ is a global leader in mobile robotics and intelligent warehouse automation, helping retailers, manufacturers, and logistics providers build more flexible, resilient supply chains.
Key Responsibilities
Program ownership
- Build and own the annual North America event calendar, recommending where to invest based on pipeline, brand, and product-launch goals.
- Own the event budget: forecast spend, track against plan, process POs and invoices, and reconcile with finance.
- Define success metrics by event type and report results — attendance, leads, pipeline contribution, cost per lead — to marketing leadership and sales.
Exhibiting trade shows (13–16 per year)
- Lead end-to-end delivery: venue and vendor sourcing, exhibit design direction, freight and drayage, hotel blocks, staffing plans, and onsite setup and teardown.
- Partner with product and technical teams to plan safe, reliable robotics demonstrations, owning logistics and run-of-show.
- Align with sales on audience targeting, booth staffing, lead capture, and post-event follow-up.
Partner, association, and speaking events (10–15 per year)
- Coordinate Geek+’s presence: submission deadlines, speaker logistics, session materials, co-branded assets, and partner communication.
- Maintain an efficient approach that delivers consistent presence without full trade show overhead.
Regional events (~10 per year)
- Deliver customer appreciation events and site tours from a standardized playbook: invitations, venue or facility coordination, catering, agenda, and follow-up.
Process and scale
- Build and maintain playbooks, checklists, vendor lists, and templates to improve consistency and efficiency across the program.
Required Qualifications
- 5–7 years in event marketing, trade show operations, or field marketing, including at least 3 years owning B2B trade shows end to end.
- Experience managing a high-volume event calendar; comfort operating across 30+ events annually.
- Demonstrated budget ownership, including forecasting, tracking, and reconciliation.
- Strong project management skills, with the ability to manage overlapping timelines and anticipate issues early.
- Comfortable with hands-on onsite execution, including extended show days, standing for long periods, and light lifting (up to approximately 30 lbs).
- Excellent written and verbal English communication, with the ability to brief sales teams and executives clearly.
- Willingness to travel approximately 30–40%.
Preferred Qualifications
- Bachelor’s degree in marketing, business, or a related field, or equivalent experience.
- Experience in robotics, logistics, supply chain, or industrial technology.
- Experience with live technology or equipment demonstrations, and with booth sizes ranging from 10×10 to island builds.
- Familiarity with Salesforce, HubSpot, Marketo, Cvent, or similar platforms.
- Experience working across time zones with a global headquarters team.
