Company Name: Rithum
Location: Plano, TX
Type: Full Time
Job Description:
At Rithum, we empower commerce growth by connecting brands, retailers, and suppliers. As the North America Field Marketing & Events Manager, you are responsible for designing and executing a dynamic portfolio of events-including client conferences, industry trade shows, internal company gatherings, executive dinners, and multi-city roadshows-while driving localized marketing strategies to generate demand, accelerate the sales pipeline, and align with Rithum’s strategic business objectives. You collaborate with cross-functional teams to deliver impactful events that inspire clients and engage industry leaders. In conjunction with senior marketing leadership, you develop regional strategies, optimize processes, and deliver high-impact experiences that elevate Rithum’s brand visibility and client engagement in North America.
Responsibilities
- Define and execute a North America field events plan to enhance brand visibility and achieve measurable business goals.
- Develop and execute localized marketing strategies to drive demand, generate leads, and accelerate the sales pipeline in specific regions.
- Build collaborative relationships with key internal stakeholders (regional sales stakeholders, marketing, content, product, client success) and external partners to create and deliver seamless, impactful events aligned with business goals.
- Plan and execute a broad range of events, from high-touch executive dinners to mid-scale multi-city roadshows, with clear objectives, tracking, and measurement for each event.
- Lead event execution, including budgeting, pre- and post-event marketing, logistics, vendor management, and post-event analysis for regional events.
- Track key event metrics for North America events such as attendance, leads generated, opportunities and pipeline generated, and client feedback to evaluate event success.
- Track event performance metrics and KPIs, presenting actionable insights to stakeholders to drive continuous improvement.
- Leverage company websites, online content, industry trends, and emerging technologies to enhance the client experience and event effectiveness.
Qualifications
Minimum Qualifications
- 5+ years in field/corporate events management within a technology, software or e-commerce organization with a focus on North America events.
- Previous experience in events and field marketing within the e-commerce sector, with a focus on engaging e-commerce audiences.
- Demonstrated experience leading and executing industry events, similar to Shoptalk, NRF, or eTail.
- Successful ownership and management of event budgets across varying scale and complexity.
- Proven experience planning and executing events with clearly defined budgets, objectives, and measurable KPIs.
- Strong understanding of core marketing metrics and their application in measuring event success and field marketing impact.
- Experience with event management tools and platforms, such as Asana, Marketo, Cvent, Salesforce, HubSpot, and virtual event platforms.
- Excellent project management, communication and organizational skills, with attention to detail and a focus on meeting deadlines.
- Proven ability to collaborate effectively with senior cross-functional stakeholders, including Sales and Client Success, to align marketing initiatives with broader business objectives.
Preferred Qualifications
- Bachelor’s degree in marketing, business, or related field.
- Experience supporting events in North America across diverse industries and market segments.
- Experience working directly with sales to drive measurable results.
- Preferably US east-coast based, as this role will be collaborative with a global field marketing team.
Base pay range is:
$100,000-$145,000 per year
Rithum is an equal opportunity employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other protected characteristic. All employment is decided on the basis of qualifications, merit, and business need.
